
Auctions are interesting "People" events - and have been
for centuries. In fact, its hard to imagine anything that
is not sold at an auction. Real Estate, Antiques, Autos:
you name it, and auctioneers have successfully sold it.
Auctions are as modern as today's technology, yet as old
as mankind. Recorded history describes auctions on 500 B.C.,
and later during the Roman Empire. The most widely recognized
talent of the auctioneer is undoubtedly his or her ability
to "talk fast". The rhythmic chant, developed over the decades
as a means of creating excitement and moving the sale of
property at a steady pace, is certainty the attention getter
on auction day. But the success of auctioneer depends on
may other factors. The professional auctioneer is first
and foremost a marketing specialist. In order to best serve
clients, the auctioneer must have a working knowledge of
the value of the items being offered. The auctioneer must
know how to use advertising to attract the people most interested
in your property. That stimulates competition, thus securing
the best possible results for the seller. Professional auctioneers
are also well versed in the Uniform Commercial Code, and
they are experts in the psychology of selling.
AUCTION TERMS
Absentee
Bid
A procedure which allows a bidder to participate in the bidding process
without being physically present. Generally, a bidder submits an offer
on an item prior to the auction. Absentee bids are usually handled under
an established set of guidelines by the auctioneer or his representative.
The particular rules and procedures of absentee bids are unique to each
auction company.
Absentee Bidder A person (or entity) who does not attend the
sale but submits, in advance, a written or oral bid that is the top price
he or she will pay for a given property.
Absolute Auction An auction where the property is sold to the
highest qualified bidder with no limiting conditions or amount. The seller
may not bid personally or through an agent. Also known as an auction without
reserve.
Accounting
of Sale A report issued to the seller by the auctioneer detailing
the financial aspects of the auction.
Advertising Non-personal, paid communication such as newspaper,
radio, direct mail and TV directed toward the general public or, in some
cases, specific prospective client groups to provide information about
the time, place, contents, and arrangements of an auction.
Agent
A person who acts for or in the place of another individual or entity
by authority from them.
Appraisal
The act or process of estimating value
Apprentice Auctioneer An auctioneer who is in training, operating
under the supervision of a licensed or experienced auctioneer.
"As Is" Selling the property without warranties as to the condition
and/or the fitness of the property for a particular use. Buyers are solely
responsible for examining and judging the property for their own protection.
Otherwise known as "As Is, Where Is" and "In its Present Condition."
Auction A method of selling real estate in a public forum through
open and competitive bidding. Also referred to as: public auction, auction
sale or sale.
Auction
Block The podium or raised platform where the auctioneer stands
while conducting the auction. "Placing (an item) on the auction block"
means to sell something at auction.
Auction
Listing Agreement A contract executed by the auctioneer and the
seller which authorizes the auctioneer to conduct the auction and sets
out the terms of the agreement and the rights and responsibilities of
each party.
Auction Marketing The method of marketing real property
utilizing the auction method of sale.
Auction Marketing Institute, Inc. Founded in 1976, this international
association awards the professional designations CAI and AARE to properly
qualified auctioneers through education, experience, and adherence to
a strict code of ethics and standards of practice. Formerly known as the
Certified Auctioneers Education Institute, Inc.
Auction
Plan The plan for pre-auction, auction day and post auction activities.
Auction Price The price of a property obtained through the
auction method of marketing.
Auction
Subject to Confirmation See "Reserve Auction."
Auction Value The price which a particular property brings
in open competitive bidding at public auction.
Auction With Reserve An auction in which the seller or his
agent reserves the right to accept or decline any and all bids. A minimum
acceptable price may or may not be disclosed and the seller reserves the
right to accept or decline any bid within a specified time.
Auction Without Reserve See Absolute Auction.
Auctioneer
The person whom the seller engages to direct, conduct, or be responsible
for a sale by auction. This person may or may not actually call or cry
the auction.
Auctioneer Subcontractor An auctioneer hired by the principal
auctioneer.
Ballroom Auction An auction of one or more properties conducted
in a meeting room facility.
Bank Letter of Credit A letter from a bank certifying
that a named person is worthy of a given level of credit. Often requested
from prospective bidders or buyers who are not paying with currency at
auctions.
Bid
A prospective buyer's indication or offer of a price he or she will pay
to purchase property at auction. Bids are usually in standardized increments
established by the auctioneer.
Bid
Acknowledgment A form executed by the high bidder confirming and
acknowledging the bidder's identify, the bid price and the description
of the property. Also known as Memorandum.
Bid
Assistants Individuals who are positioned throughout the attendees
at the auction to assist the auctioneer, spot bidders and assist prospective
bidders with information to help them in their buying decision. Also known
as ringmen, bid consultants, bid spotters, or groundsmen.
Bid
Caller The person who actually "calls," "cries or "auctions" the
property at an auction, recognizing bidders and acknowledging the highest
bidder. Commonly known as the auctioneer.
Bid
Rigging The unlawful practice whereby two or more people agree
not to bid against one another so as to deflate value.
Bidder
Number The number issued to each person who registers at an auction.
Bidder
Package The package of information and instructions pertaining
to the property to be sold at an auction event obtained by prospective
bidders at an auction. Sometimes called a bidder packet or due diligence
package.
Bidder's
Choice A method of sale whereby the successful high bidder wins
the right to choose a property or properties from a grouping of similar
or like-kind properties. After the high bidder's selection, the property
is deleted from the group, and the second round of bidding commences,
with the high bidder in round two choosing a property, which is then deleted
from the group and so on, until all properties are sold.
Bookkeeper
or Clerk The person who is responsible for the accounting and
paperwork at an auction sale.
Broker
Participation An arrangement for third-party brokers to register
potential bidders for properties being sold at auction for a commission
paid by the owner of the property or the auction firm.
Buyer's
Broker A real estate broker who represents the buyer and, as the
agent of the buyer, is normally paid for his/her services by the buyer.
Buyer's
Premium An advertised percentage of the high bid or flat fee added
to the high bid to determine the total contract price to be paid by the
buyer.
CAI
Certified Auctioneers Institute. The professional designation
awarded to practicing auctioneers who meet the experiential, educational
and ethical standards set by the Auction Marketing Institute, Inc.
Caravan
Auctions A series of on site auctions advertised through a common
promotional campaign.
Carrying
Charges The costs involved in holding a property which is intended
to produce income (either by sale or rent) but has not yet done so, i.e.,
insurance, taxes, maintenance, management.
Catalog
or Brochure A publication advertising and describing the property(ies)
available for sale at public auction, often including photographs, property
descriptions, and the terms and conditions of the sale.
Certified
Auctioneers Education Institute, Inc. Now known as the Auction
Marketing Institute, Inc. See Auction Marketing Institute, Inc.
Clerk
The person employed by the principal auctioneer or auction firm to record
what is sold and to whom and for what price.
Collusion
The unlawful practice whereby two or more people agree not to bid
against one another so as to deflate value or when the auctioneer accepts
a fictitious bid on behalf of the seller so as to manipulate or inflate
the price of the property.
Commission
The fee charged to the seller by the auctioneer for providing services,
usually a percentage of the gross selling price of the property established
by contract (the listing agreement) prior to the auction.
Conditions
of Sale The legal terms that govern the conduct of an auction,
including acceptable methods of payment, terms, buyer's premiums, possession,
reserves and any other limiting factors of an auction. Usually included
in published advertisements or announced by the auctioneer prior to the
start of the auction.
Contract
An agreement between two or more persons or entities which creates or
modifies a legal relationship.
Cooperating
Broker A real estate broker who registers a prospective buyer
with the auction company, in accordance with the terms and conditions
for that auction. The broker is paid a commission only if his prospect
is the high bidder and successfully closes on the property. Also known
as a participating broker.
Dual
Agency The representation of opposing principals (buyers and seller)
at the same time.
Due
Diligence The process of gathering information about the condition
and legal status of assets to be sold.
Estate
Sale The sale of property left by a person at his or her death.
An estate auction can involve the sale of personal and/or real property.
Groundsman
See Bid Assistants.
Listing
Broker A real estate broker who has a listing on a property and
cooperates with the auction company by allowing the auction agreement
to supersede his/her listing agreement.
Market
Value The highest price in terms of money which a property will
bring in a competitive and open market under all conditions requisite
to a fair sale, the buyer and seller, each acting prudently, knowledgeably
and assuming the price is not affected by undue stimulus.
Memorandum
Sometimes also referred to as a "Bidder Acknowledgment," or "Broker Acknowledgment,"
the memorandum is signed by those parties either on the auction floor
or in the contract room.
Minimum
Bid Auction An auction in which the auctioneer will accept bids
at or above a disclosed price. The minimum price is always stated in the
brochure and advertisements and is announced at the auctions.
Minimum
Opening Bid The lowest acceptable amount at which the bidding
must commence.
Multi-Property
Auction A group of properties offered through a common promotional
campaign. The properties to be auctioned may be owned by one seller or
multiple sellers.
Multi-Seller
Auction Properties owned by many sellers, offered through a common
promotional campaign are auctioned in a single event.
National
Auctioneers Association An association of individual auctioneers
united to promote the mutual interests of its members; formulate and maintain
ethical standards for the auction profession; promote the enactment of
just and reasonable laws, ordinances and regulations affecting auction
selling; make the public more aware of the advantages of auction selling;
and generally improve the business conditions affecting the auction profession
No-Sale
Fee A charge paid by the owner of property offered at a reserve
auction when the property does not sell.
Opening
Bid The first bid offered by a bidder at an auction.
On-site
Auction An auction conducted on the premises of the property being
sold.
Preview
Specified date and time property is available for prospective buyer viewing
and audits. Also known as Open House or Inspection.
Referring
Broker A real estate broker who does not have a listing on a property,
but refers the auction company to a potential seller for an auction. Usually
earns a flat fee commission for referring product to an auction company
Reserve
The minimum price that a seller is willing to accept for a property to
be sold at auction. Also known as the reserve price.
Reserve
Auction An auction in which the seller reserves the right to establish
a reserve price, to accept or decline any and all bids or to withdraw
the property at any time prior to the announcement of the completion of
the sale by the auctioneer. See also Auction With Reserve.
Sale
Manager The person designated by the auction company who is responsible
for organizing the details of an auction. Also known as project manager.
Sealed
Bid A method of sale utilized where confidential bids are submitted
to be opened at a predetermined place and time. Not a true auction in
that it does not allow for reaction from the competitive market place.
Seller
Entity that has legal possession, (ownership) of any interests, benefits
or rights inherent to the real or personal property.
Subject
to Confirmation See Reserve Auction.
Tax
Sale Public sale of property at auction by governmental authority,
due to nonpayment of property taxes.
Terms
The period of time that an agreement is in effect.
Terms
and Conditions The printed rules of the auction and certain aspects
of the Purchase & Sale Agreement that are read and/or distributed to potential
bidders prior to an auction sale.
Tie
Bids When two or more bidders bid exactly the same amount at the
same time and must be resolved by the auctioneer.
Trustee's
Sale A sale at auction by a trustee.
Withdrawal
Failure to reach the reserve price or insufficient bidding
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